Instagram, side by side
| Instagram capability | snazzy | inrō |
|---|---|---|
| Schedule posts and Reels | ✓ | — |
| Post + DM rule in one place | ✓ | — |
| Comment keyword → auto-DM | ✓ | ✓ |
| Story mention auto-reply | — | ✓ |
| Multi-step DM flows | ✓ | ✓ |
| Automated DMs on free | 250 per 30 days | 100 active contacts / month |
| Contact CRM and campaigns | — | ✓ |
| Pricing model | Flat monthly plan | Metered by active contacts |
Pricing and features checked against public pricing pages and documentation on 2026-10-17. Products change — if something here is out of date, tell us and we will correct it.
Where inrō is the better choice
No product wins everything. inrō beats snazzy on:
- Story mention and story reply automations
- A contact CRM with campaigns, folders and Make / Zapier integrations
- Custom flows are not capped in number, even on Free
- An AI agent, with free credits to try it
If any of those are the reason you are shopping, buy theirs. You will be happier.
The short version
inrō is the deeper DM tool — a contact CRM, story-mention replies, campaigns and an AI agent. It does not schedule your posts. If you want the post and the comment-to-DM rule set up in one place, with no contact metering, that is snazzy.
- inrō pricing
- From €12.99/mo (Pro, metered by active contacts)
- inrō free tier
- 100 active contacts a month and 3 active automations
- snazzy pricing
- Free forever · paid plans for more accounts
Why snazzy can afford a free tier
Most schedulers run on always-on servers and bill for video storage and bandwidth, so every free user costs them money every month. snazzy runs on Cloudflare Workers, D1 and R2: an idle account costs us essentially nothing, and R2 charges no egress fees — the line item that hurts most for a video product. That is why our free tier has no expiry and needs no card. It is not a promotion we have to withdraw later.
Compare something else
Schedule once. We post it.
Connect an Instagram professional account and queue your first Reel in about two minutes.
Start free — no card